As part of promoting your local business using search engine optimization, I'd like to share some FREE SEO Tools that can help you achieve top rankings for your websites.
These tools are 100% free, so let's get started.1. GKT - Google Keyword Tool
Probably the most useful tool for SEO is Google's own keyword research tool. Basically this tool allows you to find keywords and related keywords that would be relevant for your local business. You can also check the search volumes of these keywords.
There are 3 types of keywords in Google Keyword tool, broad match, exact match, and phrase match. To use GKT, simply enter the keyword/keywords that are related to your local business.
If you're a landscape supplier, simply enter keywords like topsoil soil mulch etc. then complete the captcha details and you'll be able to retrieve keywords that have search volumes. You can also find related keywords that you can use for your blog posts. As a general rule, you would want keywords that have at least 1,000 monthly search volume.
Keywords that have higher search volumes tend to be also be very competitive. 2. Screaming FROG SEO Spider tool This is an advanced FREE On page and SEO tool that runs on your desktop. It allows you to view common on page factors and check your entire website.
This tool can save you a lot of time. Watch this video on how to use this tool: Download this Free tool and start checking your On page factors for your website.
3. Site and Page Comparison Tool This tool compares 2 urls or 2 websites side by side. This will help you determine what your competitors are doing and what optimization issues you might be missing.
Click here to check out the Site and Page comparison tool These tools are very valuable especially if you are on a budget.
If you need to let the experts handle your search engine optimization campaigns, we'd love to hear from you.